RéSUMé
EMPLOYMENT
April 2017–Present
University Development Marketing, UNC-Chapel Hill
Positions held: Creative Director, Interim Associate Creative Director, Graphic Designer
Develop original artwork and manage branding and creative strategy to help launch and sustain Carolina’s most ambitious fundraising campaign to date — the Campaign for Carolina.
Supervise and provide design direction to four full-time creatives while maintaining a high level of quality, professionalism, and attention to detail in own projects
Develop and manage branding for multiple sub-brands and initiatives of the campaign, including Scholarships at Carolina, Playing It Forward, GiveUNC, and more
Collaborate with partners within Development and in schools and units across the University to produce cohesively branded campaign materials for local and national distribution
November 2009–April 2017
Carolina Union Communications & Creative Services, UNC-Chapel Hill
Positions held: Senior Designer, Marketing & Design Coordinator, Graphic Designer
Served as lead in-house designer and brand manager for the Carolina Union. Simultaneously handled a variety of design projects for multiple clients across the University while managing a team of student interns.
Provided feedback and guidance to student designers, teaching new technical skills and introducing design knowledge not provided in the classroom; supervised full-time (temp) Graphic Designer
Implemented project briefs and a departmental portfolio to streamline the price quoting process
June 2006–July 2009
Performance Bicycle Inc.
Graphic Designer
Developed catalog, signage, and product designs for a national retail company. Handled multiple design projects simultaneously, prioritizing deadlines.
Led catalog redesign to raise brand image and realign with target audience
Entrusted with development of creative concepts for major product lines
September 2004–June 2006
A Southern Season
Positions held: Lead Graphic Designer, Assistant Graphic Designer
Created design concepts for local advertising and private label packaging. Produced in-store brochures, posters, and signage. Coordinated with printers through production including attending press checks.
Promoted from Assistant Designer to Lead Designer after only four months
Delivered high quality craftsmanship within project deadlines
May 2004–June 2007
Cuberis
Freelance Designer
Design of custom catalog and magazine projects, including page layout, typesetting, and image editing and placement.
Pay rate increase of fifty percent after completion of first project
SKILLS
Adobe Illustrator, InDesign, Photoshop, After Effects, XD, Spark & Animate
Typesetting, Hand-lettering & Illustration
Microsoft PowerPoint, Word & Excel
Experience in Wordpress, HTML & CSS
Baking Pies, Crafting with Felt
EDUCATION
August 2000–May 2004
North Carolina State University
BGD, Graphic Design
Graduated Summa Cum Laude, including course work in advanced typography, contemporary publication design, identity design, and community centered design.
AWARDS
American Advertising Awards
Triangle Advertising Federation
Silver ADDY – Invitation design, 2017 Campaign Launch Gala Invitation Suite
Steal This Idea National Design Competition
Association of College Unions International (ACUI)
1st place digital campaign, 2017 #UNCUnionIdeas Feasibility Study (collaboration)
1st place signs & banners, 2015 More than a Student Banners (collaboration)
1st place promotional campaign, 2014 Tar Heel Beginnings/Week of Welcome
1st place print advertisement, 2014 Student Affairs Infographic Mailer
1st place 4-color poster, 2011 Alcohol Awareness Poster
Publications Showcase Award
National Orientation Directors Association (NODA)
Outstanding Welcome Week Publicity, 2011 Tar Heel Beginnings Guide
CONFERENCES
Adobe MAX 2016, 2018, 2020, 2021
HOW Design Live 2015